Audience Entertainment Shows Off New Ways To Play Games With Everyone At The Movie Theater


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Startup Audience Entertainment aims to get movie watchers twisting and turning as they play games together in the theater.

I wrote about the company a few of months ago, when it was about to release a software development kit for outside developers to create content on the platform. The demos I saw then were pretty simple — for example a game where I jumped around to tap falling cubes, which was fun, but not a particularly deep experience.

The content is advancing quickly, at least judging from what I saw during a visit to the Audience Entertainment office earlier this week. As you can see in the video above, the team has created demos that go beyond simple games and feature environments for users to explore — first, panoramic nature footage, and then a noir-ish city for players to walk around.

Chief Marketing Officer Adam Cassels described…

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